Global Business Immersion
Program Overview Testimonials

The Guanghua MBA offers tailor-made, short-term international study trip programs affectionately referred to as Global Business Immersion Programs. These 1-to-2 week modules – combining lectures, case studies, company visits, and cultural activities – focus on a variety of topics including economics, management, and culture. Courses are taught by professors from top business schools and experts from international companies.

2023 Global Business Immersion Destinations:

North America

University of Texas at Austin, USA – Emerging and Disruptive Technologies

Europe

Warwick University, UK – Shakespeare Literature & Management

University of Edinburgh, UK – Driven Entrepreneurship

WHU – Otto Beisheim School of Management, Germany – Innovation and Corporate Entrepreneurship

Asia

National University of Singapore, Singapore – Green Finance & Fin-Tech

Hebrew University, Israel – Innovation & Entrepreneurship

Hebrew University, Israel – Medical Innovation 

Oceania

University of New South Wales, Australia – Sustainability Leadership


2019 Global Business Immersion Destinations:

North America

University of Texas at Austin, USA – Technology & Artificial Intelligence

Europe

Warwick University, UK – Shakespeare Literature & Management

University of Edinburgh, UK – Social Enterprise Management

Hebrew University, Israel – Innovation & Entrepreneurship

ESSEC Business School, France – Luxury Management

WHU – Otto Beisheim School of Management, Germany – Industrial Luxury

Bocconi University, Italy – Design Industry

Asia

National University of Singapore – Wealth Management & Fin-Tech


2018 Global Business Immersion Destinations:

North America

University of Texas at Austin, USA – Technology & Artificial Intelligence

University of Maryland, USA – Internet Commerce

Europe

Warwick University, UK – Shakespeare Literature & Management

University of Edinburgh, UK – Social Enterprise Management

Hebrew University, Israel – Innovation & Entrepreneurship

ESSEC Business School, France – Luxury Management

WHU – Otto Beisheim School of Management, Germany – Industrial Luxury

Bocconi University, Italy – Design Industry

Asia

Taiwan University, China – Elder Care & Service


2017 Global Business Immersion Destinations:

North America

University of Washington, USA – Sales & Marketing

University of Texas at Austin, USA – Energy Industry

Europe

Warwick University, UK – Shakespeare Literature & Management

University of Edinburgh, UK – Social Enterprise Management

Hebrew University, Israel – Innovation & Entrepreneurship

ESSEC Business School, France – Luxury Management

WHU – Otto Beisheim School of Management, Germany – Industry 4.0

Asia

Taiwan University, China – Elder Care & Service

University of New South Wales, Australia – Action Learning

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